On February 24, 2020, new station manager Eric Scott changed the format to variety hits with some local talk including a live call in show at noon, a local sports show on Friday afternoons, and a live Catholic Mass Sunday mornings.
WASR also carried the WTPL-produced talk show Good Morning New Hampshire, hosted by Jack Heath.
Russ was the consistent voice of imaging, commercials, promos and features always with a local "Lakes Region" focus.
In June 2024, the $75,000 sale of WASR from Winnipesaukee Radio Station to Dirk Nadon's Lakes Media, owner of WWLK-FM and WLKZ, was announced.
[7] On September 11, 2024, WASR replaced "The Shore" classic hits format with a simulcast of WCGY-FM as "Mountain Country 97".