WBQC-LD

WBQC-LD (channel 25) is a low-power television station in Cincinnati, Ohio, United States, affiliated with the Spanish-language network Telemundo.

The station was founded by Elliott Block, who had quit his job with the City of Cincinnati in 1989 to establish a video production and rental business.

[5][6] In 1993, W25AI increased its signal to 22,000 watts, expanding its viewing area to include the full Interstate 275 loop.

The Cincinnati Enquirer began including W25AI in its daily television listings, so that viewers would no longer have to call the station for programming information.

As a result, WBQC lost its network affiliation on November 17, 1997,[11] ahead of WSTR joining The WB in January 1998.

After a few months of poor late night ratings on WLWT, and with the addition of Thursday and Friday hours on the horizon the next season that would likely see WLWT refuse lower-rated programming and the network's Thursday night film, UPN resumed discussions with WBQC to join the network.

In negotiating with the cable and satellite providers, WBQC claimed "should-carry" status, in the absence of federal must-carry recognition.

According to WBQC, some Cincinnati customers were told by Time Warner representatives that the station operated out of Indianapolis, Indiana; Dayton, Ohio; or "some guy's basement".

[13] Once UPN acquired Buffy the Vampire Slayer, Time Warner Cable resumed discussions with WBQC.

On channel 38, WBQC could broadcast a much stronger signal without interfering with stations in Lexington, Kentucky, and Miamisburg, Ohio.

By July 4, 2006, in a stunt to promote its "Independence Day", UPN network programming was moved out of prime time, and was replaced with marathons, and then a schedule of older off-network dramas and comedies.

[27] With the launch of WKRC's "CinCW" digital subchannel, Time Warner Cable dropped WBQC on October 18 to carry WKRC-DT2 full-time on channel 20.

On November 28, 2008, the station adopted the branding "WKRP-TV", drawing on the 1970s CBS sitcom WKRP in Cincinnati.

In November 2010, Cincinnati Bell's local fiber-optic service, FiOptics, began carrying all five of WBQC's subchannels on channels 254 and 270 to 273.

Logo as "WKRP-TV", used from 2008 to 2023.