This station, along with its co-located AM sister WWCH, is owned by Seven Mountains Media, through licensee Southern Belle, LLC.

Founded by Clarion County Broadcasting, WCCR-FM launched in 1985 under the moniker C-93, with a Top 40/CHR format.

The construction permit to build the station was issued on February 14, 1983, with the call sign WMQP first assigned on September 4, 1984.

Throughout the years, the station's formats fluctuated between Top 40 and classic rock, eventually settling on hot adult contemporary.

On November 7, 2022, Seven Mountains Media announced their purchase of WCCR-FM, sister station WWCH, and translator W231DR from Clarion County Broadcasting.