The station is owned by the Greater Cincinnati Television Educational Foundation,[1][2] a subsidiary of Public Media Connect.

Master control operations are based at the studios of sister PBS member station WPTD in Dayton.

[5] In the late 1990s, like PBS-member stations in many larger television markets, WCET partnered with the for-profit company Lakeshore Learning Materials to operate a retail store.

The 5,300-square-foot (490 m2) store sold merchandise related to PBS shows at the Kenwood Towne Centre from November 23, 1996,[11] until the chain's bankruptcy and liquidation in 2001.

[25] On March 4, 2012, at 6:49 p.m., CET aired its first live high definition pledge break from its studio, around the concert program Under the Streetlamp.

WCET signed on its digital signal on UHF channel 34 on December 4, 2002; it began broadcasting in high definition 24 hours a day on October 1, 2005.

[26] The station ended regular programming on its analog signal, over UHF channel 48, at 12:01 a.m. after a brief playing of the original sign-off tape on May 1, 2009.