WCYK-FM

[5] Bob Rogers was the former manager of WGMS in Washington, D.C. With his wife Terry, he ran a series of annual High Fidelity Music Show expos to showcase the latest in home audio technology.

Although this site is roughly 1,500 feet lower than Elliott Knob, it affords a much wider coverage area, with local-grade service to the Charlottesville metro in addition to the valley to the west.

[7] In March 1994, Michael Douglass' Clark Broadcasting Company bought WANV-FM along with longtime Charlottesville country stations WCYK (810 kHz) and WCYK-FM (102.3 MHz), based in Crozet.

To take advantage of the 99.7 MHz facility's superior signal, Clark then moved the more popular country format and WCYK-FM call letters from 102.3 in February 1996.

[11] Clear Channel exited the Charlottesville market in June 2007 by selling all of its stations to George Reed's Sistema 102 LLC, which was later renamed Monticello Media.