[2] WFMG has an effective radiated power of 20,500 watts The radio studios and transmitter are located on West Main Street in Richmond.
It played quarter hour sweeps of instrumental cover versions of pop hits, as well as Broadway and Hollywood show tunes.
The call sign was changed to WFMG and the station became known on the air as "magic 101; lite rock, less talk."
Unlike WQLK, "Magic 101" did not go full-fledge into the format in order to maintain its presence as an adult contemporary station.
By 1991, WFMG began adding a couple of weekend oldies shows to its line-up, which eventually led up to a format change in December 1991.
[citation needed] Scott Epic hosts middays with a lunchtime request show called "The Electric Lunch."
Longtime G101-3 personality Dave Snow left the station in 2015 to run for mayor of the city of Richmond, Indiana.
In 2005, WFMG's sister station, WIFE-FM in nearby Connersville, applied to move to Norwood, Ohio, in the Cincinnati radio market.