[6] Final approval, granted in December 1978,[7] allowed for construction to begin; the call sign WJHR was selected, and studios were built on Old Pinson Road.

[9] The station proved successful, filling a hole in the market and turning a profit within two months of signing on;[10] by the time Community Service moved to purchase it at the end of 1982 for excess of $1 million, it was the number-one FM station, and the combination of WDXI and WJHR put the number one AM and FM outlets in town under one roof.

[17] The format was immediately changed to oldies, targeting the baby boomer population and with a large female listenership.

[9] Even though WMXX's studios had moved to WDXI's Radio Park facility in Jackson, the tower remained at the Old Pinson Road site.

It was struck by lightning in July 2003, with the blaze spreading to and destroying the transmitter building, described as a double-wide trailer surrounded by other construction.