The transmitter is located off West Vincent Drive in the North Valley neighborhood, northwest of Athens.
[2] WRFC features local sports shows during weekday morning and afternoon drive time, as well as a Georgia Bulldogs hour at noon.
However, AT&T reported that the U.S. Air Force used the wrong tape by accident, initiating an Emergency Action Notification, normally issued by the president.
When 1993 rolled along, the station began adding talk programs and sports programming from ESPN, although their adult contemporary format remained in place until the station dropped adult contemporary a year later in 1994.
In January 2008, WRFC was sold (along with sister stations WGMG, WPUP, WNGC, and WGAU) to Cox Radio in Atlanta.
Southern Broadcasting of Athens and associated owners continue as a wholly owned subsidiary of Cox.