WVOK-FM (97.9 FM, "97.9 WVOK") is a radio station broadcasting a hot adult contemporary music format.
The WVOK call letters would not be heard on the FM dial again until the creation of a new radio station in Oxford, Alabama.
Jimmy and Geraldine Woodard, owners of WEYY-FM in Talladega, Alabama, were granted a construction permit for the first commercial FM station licensed to Oxford.
After the move, Alabama 100 changed its call letters to WWWQ and became a Top-40 station serving the Atlanta radio market.
Shortly after Clear Channel station WQEN ("103-7 the Q") relocated its transmitter from Springville, Alabama to Birmingham in early 2005, WVOK briefly changed its music format to Contemporary Hit Radio.