WWMS (97.5 FM, "Miss 98") is a country music formatted radio station based in Oxford, Mississippi, which serves Tupelo and North Mississippi with an ERP of 100,000 watts at 97.5 MHz.

WWMS's studios and offices are located at 2214 South Gloster Street in Tupelo, Mississippi.

WWMS was North Mississippi's only full-power FM country station having increased its power to the maximum allowed in July 1985.

The Mississippi Radio Group is a privately held company.

Miss 98 programs include Scott Spencer in the Morning, The Big Time with Whitney Allen, the Crook and Chase Countdown and The Road to Nashville.