[2] Licensed to Fayetteville, Tennessee, United States, the station is owned by John Malone, through licensee Elk River Media LLC.

Hosts Bryan Neece and Tracie Cowan collaborate with Fayetteville and Lincoln County businesses to offer listener opportunities, such as concert ticket giveaways.

Regular segments on the show include “Water Cooler Questions,” “Bryan & Tracie Music City Minute,” and “Where in the World is Tracie.” Additionally, the hosts frequently broadcast live from various locations within the community, such as the courthouse gazebo, to enhance their connection with local listeners.

Additional programming includes Roy Warren Quartet Time on Sunday mornings.

Quartet Time, a program of gospel music, obituaries, prayer requests and dedications, began on sister station WEKR in 1948, hosted by Fayetteville Buick dealer Roy Warren.