[10] Butler Point Whaling Museum, located in the village, includes artefacts from American and European whalers, and from Ngāti Kahu.

[11] Statistics New Zealand describes Hihi as a rural settlement.

Hihi is part of the larger Taemaro-Oruaiti statistical area.

The results were 71.4% European (Pākehā), 40.3% Māori, 6.5% Pasifika, 3.9% Asian, and 2.6% other, which includes people giving their ethnicity as "New Zealander".

Of those at least 15 years old, 24 (11.8%) people had a bachelor's or higher degree, 114 (55.9%) had a post-high school certificate or diploma, and 66 (32.4%) people exclusively held high school qualifications.