[5] After experimenting with illustrative forms, they found the comic format ideal for their type of storytelling and began to develop the weekly webcomic.

[6][7] Since 2011, Pich and Kunz have posted once weekly every Sunday to their website and several social media platforms including Instagram, Facebook, and Twitter.

The book consisted of stories created through the collaboration of various comic artists with celebrities and environmental activists, including Jane Goodall, Ricky Gervais and Cara Delevigne.

Since then, Pich and Kunz have been regularly publishing comic strips about current environmental issues associated with Rewriting Extinction on their website and social media channels.

[15] On October 20, 2023 a new strip collection "Salut la terre" was published in French by Les Requins Marteaux and was highly praised by critics and readers.

[19] Jay Snook from The Good Men Project wrote "Each section was clever and tried to put a playful spin on a different task.

"[20] Several fan accounts on social media are dedicated to translating the comic strips to various languages, such as French, Spanish and Russian.

[31] In the podcast Comic Lab the hosts Brad Guigar and Dave Kellett described themselves as "huge fans" of War and Peas.