Wayne E. Baker is an American author and sociologist on the senior faculty of the University of Michigan Ross School of Business.
His data show Americans share more core values than news media and political campaigns will admit.
[4][5] These core values include patriotism, belief in God, individualism, success, equal opportunities, freedom and liberty, respect and the free market.
[6][7] He writes in both academic and popular media on this theme and is often invited to present his findings across the U.S[8] Baker earned his M.A.
[10] Baker was the first director of the Center for Positive Organizational Scholarship [6] at the Ross School of Business.
He was also Principal Investigator of the 2003 Detroit Area Study, funded by the Russell Sage Foundation and the University of Michigan.
Founded in May 2008, the blog addresses the day's most pressing issues[19] Baker is also a contributing columnist for the Huffington Post.
Give and Take makes a software called Givitas a web-based, a SaaS platform designed to give employees equal access to the collective intelligence, knowledge, experience, and expertise of their peers, making it easy to ask for and offer help at work.
[21] He's also co-creator of the Reciprocity Ring, a group exercise built around asking for and giving help at work, used in hundreds of corporations and 17 of the top 20 business schools.
[23] Baker defines a core value as strongly and widely held, stable over time, and shared across demographic and political lines.
Among the core values his research shows are widely held by American adults are: patriotism, belief in God, individualism, desire to succeed, equality of opportunities and freedom of expression.
[27] Baker has published six books, two of which were bestsellers, and over sixty articles- Modernization, Cultural Change and the Persistence of Traditional Values.