weGrow was a national hydroponics franchise that sold products and services to help patients cultivate medicinal marijuana.
It was branded as the "first honest hydro store" and called the "Wal-Mart of Weed" by CNN.
Stores gave indoor grow demonstrations using real (non-marijuana) plants and offer classes on how medical marijuana can be safely and responsibly cultivated.
On-site medical doctors performed patient evaluations, and expert technicians advise customers on building professional grow rooms.
In early 2011, the weGrow store was closed and Peterson filed lawsuits against the company, citing unpaid debts.