Weather beacon

[1][2] The beacon is usually on the roof of a tall building in a central business district, but some are attached to towers.

The beacons are most commonly owned by financial services companies and television stations and are part of advertising and public relations programs.

[citation needed] In 1898 on the orders of U.S. President William McKinley, coastal warning display towers were installed along the coast of the United States.

In 1938, Douglas Leigh designed a Coca-Cola billboard with a weather forecast display at Columbus Circle in New York City.

[5] In Australia, the Mutual Life and Citizens insurance company installed weather beacons atop its buildings in 1957 and 1958.