West Sound (Ayrshire) was an Independent Local Radio station based in Ayr, Scotland, originally independent, but the licence is now owned and operated by Bauer, laterally it was part of the Scottish Greatest Hits brand of stations.
At the start and end of broadcasting each day, a specially composed station theme called Mystic Waters was played.
[2][3] On 12 November 2023, it was announced that the station would cease broadcasting on medium wave before the end of the year, but would continue on DAB.
Some output was produced from GHR's Birmingham, London and Manchester studios and broadcast on both networks in Scotland and England.
Headlines were broadcast on the half hour during weekday breakfast and drivetime shows, alongside sport and traffic bulletins.