The track creatively reinterprets the bridge from Imogen Heap's 2005 hit "Hide and Seek," prominently featuring its chorus.

[1] After attending performing arts schools, such as The American Musical and Dramatic Academy, and honing his talents as a singer and dancer, as well as acting in theatre productions like Ragtime and Smokey Joe's Cafe,[2] Derulo won the grand prize on the 2006 season finale of the TV show Showtime at the Apollo.

From 2006 to 2009, Derulo wrote songs for artists such as Diddy, Danity Kane, Donnie Klang, Sean Kingston, Cassie, and Lil Wayne, before gearing up to release his debut single, "Whatcha Say".

[5] The sheet music for the song shows two flats with a suggested tempo of "moderately slow groove" in common time.

But Derulo weaves easily in and out of Heap's parts and matches his autotuned vocals to hers pretty well to craft a catchy, if derivative, little number.

The song was also featured on the popular CW show, Gossip Girl, in the episode "Treasure of Serena Madre", which premiered on November 30, 2009.