The music video, produced by PVC as part of the tour DVD, is completely in black and white and throughout features optical filters that warp and alter the visual display.
[7] CitySearch Sydney also made reference to the likeness to "Wishing on the Same Moon", but notes that what sets the two songs apart is "a serviceable fade-out cacophony of keys and guitar".
[10] Fellow reviewer from Fasterlouder, ShahXerxes, comments on the song's "sparse Pink Floyd-esque sound which echoes through "Who Really Cares", as clever a rock ballad as the band have ever written.
"[11] Andrew Ramadge of Mess + Noise echoed the comments of similarities to Pink Floyd, and also Neil Young, stating "where psych-gospel organ and wailing guitar billow around Fanning’s vocals like a lost track from Dark Side of the Moon".
Like these two, "Who Really Cares" was released to radioplay and music video stations, but with little inclusion in circulation, leading speculators to believe the single would follow "I Don't Remember" and "Nobody Sees" with poor charting performance.
This speculation proved to be accurate, leading to "Who Really Cares" to be the first single by Powderfinger since their 2004 release "Bless My Soul" to fail to achieve a position on the ARIA Charts.