Founded by Dan Wieden and David Kennedy, and headquartered in Portland, Oregon, it is one of the largest independently owned advertising agencies in the world.

[5] Over the years, the agency has added offices in New York City, London, Amsterdam, Shanghai, Tokyo, Delhi and in late 2010, São Paulo.

[6] W+K's turbulent relationship with former client Subaru is the basis of Randall Rothenberg's 1995 book Where the Suckers Moon: The Life and Death of an Advertising Campaign.

Its productions include Battlegrounds,[8] an MTV2 series showcasing streetball;[9] Ginga,[10] a documentary about Brazilian association football (soccer) players; and Road to Paris,[11] documenting Lance Armstrong's path to his third Tour de France victory in 2001.

Tokyo Lab's current roster features local hip-hop and electronic artists including Hifana, DJ Uppercut, Afra, and Takagi Masakatsu.