In 1874 they sent senior employee Charles Mallen[3] to New South Wales to found what became the "Adelaide Brewery" in Waverley, Sydney[4] with Hampton Carroll Gleeson.
That business later amalgamated with Edwin Smith's Kent Town Brewing Company, whose malt towers remain a prominent East Adelaide landmark.
Simms remained out of Parliament until 28 February 1884, when he was a candidate at the first election for the Central district of the Legislative Council, his opponent being Philip Santo.
The first vacancy under the new system was caused by the death of Sir William Morgan, and Simms won in a close and hard-fought contest.
Simms resigned on 11 January 1864, but on the 20th of the same month he was elected to fill the vacancy caused by the retirement of Coglin, and continued to hold the office for several years.
Mr. Simms took an active part in promoting the race meeting held on the Old Course in 1869 in honour of the visit of Prince Alfred, the Duke of Edinburgh.
Simms suffered greatly from rheumatism in later life and made trips to the spas of Germany and New Zealand seeking relief.
A legal dispute arose as to whether gifts he made by deed poll to his family were an attempt to evade succession duty, and therefore liable for double taxation.