With what was regarded as the best chassis and aerodynamics in the field combined with the best engine,[4] the 1995 season was disappointing for the team, who were beaten to both titles by Michael Schumacher and Benetton.
The reliability of the FW17 was also inferior to the Benetton's, with mechanical issues costing Hill victories in Brazil and Germany as well as podium finishes in Spain and Canada.
Despite the setbacks, Hill fought Schumacher for the title for the second year in a row, taking wins in Argentina, San Marino, Hungary and Australia.
However, Hill's title challenge was blunted after high profile collisions with Schumacher whilst battling in Britain and Italy as their rivalry intensified across the season.
Williams used Rothmans logos, except at the French, British, German and European Grands Prix; where it was replaced with 'Racing' or barcode with a tricoloured rectangle that associated with the brand.