Bolloré was born on 1 February 1980 at the American Hospital of Paris in Neuilly-sur-Seine, France.

[3][4] In July 2006, he joined Bolloré Group chaired by his father Vincent, as programs director of Direct 8.

The TV channel achieved the highest audience growth of any French television channel at the time thanks to the broadcast of the matches of the French women's football team and the creation of the popular Touche pas à mon poste!

In March 2010, he purchased the Virgin 17 television channel from Lagardère and in September relaunched it under a new brand Direct Star.

In September 2011, he signed a deal to sell the television business of Bolloré Média, which had become the no.