[citation needed] Her work crossed cross-cultural barriers, particularly her ads for Petronas, the national oil and gas company.

In Malaysia, her films were highly controversial due to their depiction of events and relationships, which have been considered 'forbidden' by social conservatives, especially hard-line interpretations of Islam.

[9] An April 2007 retrospective of her feature films was sponsored by the Center for Southeast Asian Studies, University of Hawaii, and the Honolulu Academy of Arts.

This was to be an inspirational film for the 2010 Youth Olympic Games, based on the book, "Running the full distance: Thaddeus Cheong" by Belinda Wee.

According to news reports, she remained motionless, seated, she was resting her head on the table, with her hands cupping her face, while attending a meeting with local artist Siti Nurhaliza and her husband Khalid Mohamad Jiwa, and Media Prima representatives for an undisclosed project at Sri Pentas, TV3.

[13] Before the meeting, she spent some time with Media Prima's group creative director, Peter Chin and was reported to be in a jovial and relaxed mood.

Her husband, Abdullah Tan Yew Leong, their immediate families, hundreds of fans, friends, and industry colleagues and personalities gathered to bid her farewell.

The exhibition later held further tours in other places on the same year, such as The Arts House, Singapore from 27 to 31 August, and Australian Centre for the Moving Image (ACMI) in Melbourne from 2 to 6 October.

CausewayEXchange (CEX),[15] an inter-Asia art exchange programme has also worked closely with Yasmin's sister Orked Ahmad on their past installations in Singapore.

In 2010 CEX showcased a Poster Exhibition entitled "in Her Words" by Kevin Bathman as well as a 120-minute screening of a compilation of all advertisements produced by Yasmin Ahmad.