I started with a notion that you can put these three letters together in an interesting way and by the time I got to Brighton, I'd pretty much done it.

He went on to design chairs, interiors and houses, including the “retreat pod” featured in the Stanley Kubrick movie A Clockwork Orange, and the seating for the club Upstairs @ Ronnie's at Ronnie Scott's Jazz Club,[8] although he is best known as an album cover designer.

[3] Dean received a commission from Richard Branson to design a new logo for the newly formed Virgin Records in 1970.

Dean came up with the logo without the band's knowledge and before they had started working on Close to the Edge.

He sketched it out during a train journey from London to Brighton with the idea that the three letters could be put together "in an interesting way".