For the 2013 edition, the YTMAs were held at Pier 36 in New York City and broadcast live at Youtube.com/YTMA.

The live award show was preceded by a series of events all-day in locations around the world; including Seoul, Moscow, Rio de Janeiro, and London, respectively.

[1] Performers included Arcade Fire, Lindsey Stirling, Tyler, The Creator, M.I.A., Lady Gaga and Eminem, among others.

[2] Fans voted in each category by sharing specific links from the Youtube.com/YTMA on either their Facebook, Google+ or Twitter accounts or by video views for nominees.

Fifty winners were chosen based on the "growth in views, subscribers, and engagement over the last six months.