The authenticity campaign was an effort to rid the country of the lingering vestiges of colonialism and the continuing influence of Western culture and to create a more centralized and singular national identity.
He described the ideology as follows: Authenticité has made us discover our personality by reaching into the depths of our past for the rich cultural heritage left to us by our ancestors.
[4] Zairian party theorist Kangafu-Kutumbagana described authenticité as "...a metaphysical and abstract concept...not a dogma or a religion, but a manner of action...It leads away from borrowed ideas and aspirations towards an increased consciousness of indigenous cultural values.
"[5] Though continually glorified by Mobutu and his statesmen, the authenticity campaign was the means through which the dictator intended to vindicate his own brand of leadership.
[1] He attempted to link his ideology and his political dominance before proclaiming authenticité by saying: "in our African tradition there are never two chiefs... That is why we Congolese, in the desire to conform to the traditions of our continent, have resolved to group all the energies of the citizens of our country under the banner of a single national party" despite the necessity of a lessening of tribal identity in order to promote national unity.
[7] A biography about Mobutu by Le Monde journalist Jean-Pierre Langellier, however, traces the naming of the currency zaire back to a dinner in June 1967 attended by Mobutu's economic adviser Jacques de Groote, the governor of the Central Bank Albert Ndele, and Belgian historian Jan Vansina; where the latter came up with the name as it believably designates, in different local languages including Kikongo, the "river which swallows all rivers".
[1] Visiting heads of state were greeted with African drumming and singing as opposed to the 21-gun salute, traditional in Western practice.
Mobutu's announcement of the transition to the Third Republic in 1990, which included most notably a three-party system, came with the freedom to return to more universal forms of address and to wear a suit and tie.