Alex started to tour national radios with his guitar to sing his songs live and get further exposure.

Eventually, this strategy worked, and his album finally hit the charts.

But he reached absolute fame with the publication of the song "Sin Miedo A Nada", featuring Amaia Montero, which is his biggest hit to date.

[1] Álex Ubago taught himself to sing, and at the age of 20 released his debut album ¿Qué pides tú?,[2] which sold 900,000 units in Spain and was certified 2× platinum in Mexico.

[6][7] In 2019, he collaborated in the CD edited by La Marató de TV3, a telethon devoted to raise funds for the research of incurable diseases, with a version in Catalan of his song "Sin miedo a nada".