The content of the updated TV channel will consist of "1+1 programs, films and series.

[3] The launch of the channel was given mainly due to marketing issues, as the main 1+1 channel, the most valuable asset of the group, was affected by the broadcast of the United News marathon.

[5] On January 1, 2024, the regulator changed the logo of the «ТРК „Студія 1+1“» entity for satellite broadcasting from 1+1 Ukraina to 1+1 Marafon.

[7][8] In the autumn season, the channel brought back Argument Kino for the first time since 2016, where the airing of a Ukrainian movie was accompanied by relevant commentary.

[10] In December 2024, the channel started plans for an adaptation of Wheel of Fortune.