10 Minutes (Lee Hyori song)

Following its release, the song became a commercial hit in South Korea and spurred numerous musical and fashion trends at the time—its popularity gave way to what domestic media dubbed as the "Hyori Syndrome".

[3] Lee Hyori embarked on a solo career with the release of her debut studio album Stylish..., which spawned the lead single "10 Minutes".

[6] Im Jin-mo of IZM wrote that the song had a "sensuous rhythm",[7] while Rolling Stone compared it to the music of Aaliyah and Jennifer Lopez, describing it as "groovy, synth-fueled R&B-pop".

[11] The accompanying music video was directed by Seo Hyun-seung, and shows Lee attracting a man who eventually leaves the woman he's interested in for the singer.

[citation needed] At the 2008 Mnet KM Music Festival, Lee and boy group Big Bang performed together a medley of their songs, which included parts of "10 Minutes".

[33][34] The Korea Herald noted how the track led to a wave of interest that came to be known as "Hyori Syndrome", leading her to be dubbed the "sexy queen of K-pop.

"[36] A reporter from domestic media outlet Star News wrote that since "10 Minutes" in 2003, Lee created a boom in the industry among women of all ages, and became a trendsetter in the South Korean fashion world.

[41] Rolling Stone ranked "10 Minutes" number 24 in their list of the 100 greatest Korean pop songs all time, remarking how she became "an inescapable presence in Korea around the release of her solo debut.

The song's popularity led to what South Korean media called the "Hyori Syndrome". [ 1 ]