In March 2001, the release of the single "Subtle Movements" earned the band media attention and chart success in The Netherlands[2] and a spot at Lowlands 2001, a 3-day festival with over 57,000 tickets sold.
The album's third single "If The Money's Right" featured guest vocals by Rudeboy of Urban Dance Squad and was used by Pepsi in a television commercial.
[2][4] In 2002, 16 Down participated in the Marlboro Flashback Tour series, performing a full set of Radiohead songs in a number of cities across the Netherlands.
[5][6] In the spring of 2003, 16 Down joined Anouk on her sold-out 17-date tour for her album Graduated Fool,[7] followed by performances at the Parkpop and Bospop festivals that summer.
In 2011, frontman Marco Hovius built his own studio using money he made re-singing a Beck's Beer advertising song.