In May 1977, owner Ted Turner had stunned baseball when—in the midst of a 16-game losing streak—he furloughed manager Dave Bristol, sent him on a ten-day scouting trip, and took the reins of the team himself; on May 11, he donned uniform #27 and skippered the Braves to their 17th straight loss.
National League president Chub Feeney and Commissioner of Baseball Bowie Kuhn then stepped in and forbade the owner from managing his own ballclub, citing MLB rules that apparently took effect after Connie Mack retired as owner-manager of the Philadelphia Athletics in 1950.
[3] Veteran coach Vern Benson ran the Braves the following night (and broke the losing skein), and then Bristol was rehired for the balance of the season.
Meanwhile, the Braves' front office was in flux and owner Turner was seeking a strong hand to take over the team's baseball operations as general manager.
[5] And, although the team struggled desperately on the field in the late 1980s, general manager Cox was assembling a base of talent that, when he returned to the dugout to manage the Braves for his second term, on June 23, 1990, would ignite a series of first-place divisional teams (for 15 out of 16 straight seasons) and five National League pennant winners (as well as the 1995 World Series title) that would earn Cox a place in the Baseball Hall of Fame by his 2010 retirement.