[3] Channel 6 was launched on 30 March 2006,[4] then operated by Kish Media's subsidiary Channel 6 Broadcasting Ltd. Kish Media was a consortium made up of Tullamore Beta Ltd (Windmill Lane Productions & Paul McGuinness (U2 manager); owners of TV3), the Barry family of Barry's Tea, and Gowan Group.

The station's first managing director was Martin Drake, who left the company after just eight months, and after a period under interim CEO Mark Kellett, the channel's top job was taken by Managing Director Michael Murphy, who later left the channel when it was fully transferred to TV3 and integrated into the TV3 Group.

It is also used as a TV3 replay service featuring repeats of previously broadcast programs on TV3 such as Ireland AM, Xposé and Midday.

It was reported on 24 July 2009; TV3 Group sought to change 3e's licensing from the Broadcasting Commission of Ireland.

This means that 3e is no longer a separate cable and satellite service rather it will be covered by the main terms and conditions of the existing TV3 contract.

[11] From November 2010, 3e began to air in the majority of homes in Ireland as it became one of the test channels on Saorview.

3e was expected to receive a revamped on-air presentation in November 2014, but it appears that the transition has been either delayed or abandoned.

It was confirmed in December 2008 that TV3 had decided not to recommission the majority of Channel 6's homegrown programming which included Night Shift which had a cult following.

Kish Media will not look to recoup their €14.5million investment until such time as the channel begins to make profits and when all liabilities at the station are paid as they fall due.

Xpose was returned to 18:30, while a Coronation Street omnibus was on a Sunday afternoon, however ultimately both ITV soaps were dropped from the 3e schedule.

The programming block airs seven days a week from 07:00 to 10:00, which features shows such as Barney & Friends, Origanimals, Teletubbies, Ghosts of Time, The Wiggles, Stella and Sam, Winx Club, and Babar and the Adventures of Badou among others.

Although designed as an entertainment channel, it started broadcasting news updates shortly after its rebrand to 3e in 2009.

CEO of the TV3 Group David McRedmond revealed in an interview with Hot Press on Thursday 8 October 2009 that 3e would produce a new news programme targeting a demographic between 15 and 34 years of age.

[33] In March 2015, 3e aired 5 nights of specialist topics as part of Debate Week[34] the shows were produced in association with IADT.

3e provided extra coverage to the Rugby World Cup 2015 as part of TV3 rights agreement for the tournament.

One of the first major acquisitions for the channel was the agreement to broadcast ABC's Jimmy Kimmel Live!

Popular Fox animated comedies began to air on 3e such as The Cleveland Show, Futurama Family Guy and American Dad!

Other British programmes include The Graham Norton Show, Fonejacker and The Only Way is Essex, which broadcast late night Friday and Saturday.

3e began to broadcast some popular Australian programmes these included Channel Ten's Underbelly and Bondi Rescue and Seven Network's Nothing to Declare.

The critically acclaimed American comedies 30 Rock, Community, Hung and The Office US all air on the channel.

The Seth MacFarlane animated comedies American Dad!, Family Guy and The Cleveland Show all air from 22:00 Monday to Friday.

Family comedies Everybody Hates Chris and Malcolm in the Middle broadcast during the daytime with alternating stripped schedules as one ends the other takes over.

American Sci-Fi and fantasy serials include Star Trek: Deep Space Nine and V. Teen drama Degrassi: The Next Generation and Friday Night Lights are shown weekend mornings.

Programming includes U.S. imports such as The Big Bang Theory, CSI: Crime Scene Investigation, CSI: Miami, Family Guy, American Dad!, The Cleveland Show, Malcolm in the Middle, The Office (U.S.), Conan, House, The Steve Wilkos Show, Friends, Glee, The Middle and Modern Family.

As part of the 2012 autumn schedule 3e announced the following programmes as part of the line-up: Conan, American Idol, Family Guy, American Dad!, The Cleveland Show, Beavis and Butt-Head, Bob's Burgers, The Only Way Is Essex, Take Me Out, Britain's Got More Talent, The Jeremy Kyle Show USA, Nothing to Declare, Bondi Rescue and When Paddy Met Sally.

The channel is available to 98% of homes within Ireland through the national digital terrestrial television service Saorview.

TV3's decision to drop Channel 6's home produced programming caused an outcry from many in the music industry.

Examples of those symbols include, the masks for drama and comedy, film reels, a television set etc.

The 3e idents consists of the 'e' bouncing around the screen next to the '3',[39][failed verification] one is generic while the other one has the 'e' in flames trying to put them out.

[41] A fourth ident was added in October 2010, which features the 'e' slipping on a banana skin as a pie and rake hits it.