4mm Games

[3][7] OBE and former NCSoft CEO Geoff Heath was a member of the advisory board and offered strategic input.

[5] The company was working with Alli, the Alliance of Action Sports, to create new digital titles based on the organization's events.

[6] The release of Def Jam Rapstar was lukewarm and a year later the web portal burned through available funds and was closed without warning.

4mm founder Jamie King later stated in an interview that the problem was that they became too ambitious and that he wished they had "either pushed the game back and made it for Kinect or [had it] come out a year earlier.

"[2] 4mm continued to work on other projects such as an experiment with UK game developer Jagex, which Jamie King, Gary Foreman and Nick Perrett subsequently joined in May 2011 to form a new holding company working on multiple Jagex titles, including the core Runescape franchise.