Vision Holdings, Inc. (known simply as ADV and also referred to as ADV Films) was an American multimedia entertainment distributor headquartered in Houston, Texas, and founded in 1992 by video game fan John Ledford and anime fans Matt Greenfield and David Williams.

Some of their titles were Neon Genesis Evangelion, Super Dimension Fortress Macross, RahXephon, Full Metal Panic, Azumanga Daioh, Elfen Lied, Gantz, Red Garden, and Le Chevalier D'Eon.

In addition to North America, ADV Films distributed their home media releases in the United Kingdom, Italy, and Germany.

With declining fortunes in the mid-2000s due to low sales, ADV ceased all of its operations and eventually liquidated their assets in 2009.

The investment was to ADV Films to raise its output of new anime titles, which had dropped in 2006, back to previous levels or above.

In return, ADV planned to assist Sojitz with the acquisition of North American and European content for importation into Japan.

[8] In August 2007, a notice was sent to retailers stating that ADV Films would be taking over the distribution, marketing, and sales of Geneon properties in the US as of October 1.

[10] Dentsu confirmed that the distribution deal was canceled through a press release on September 21, 2007 with no reasons given except that Geneon and ADV were "unable to reach a mutual agreement.

ADV Films made booth appearances at the Anime Central 2008 convention, but they canceled their planned panel.

[16] Following the May 2009 bankruptcy and liquidation of Central Park Media, ADV Films acquired the North American rights of Grave of the Fireflies and re-released it on DVD on July 7, 2009.

[17] On September 1, 2009, ADV announced that it was liquidating its assets,[18] including intellectual properties, its distribution arm and the Anime Network, and going out of business.

[19] The impact of this sale on the company's plans to license and release new titles, is still not fully known, but the ADV brand name and logo have been retired.

Anime News Network has reported that Seraphim Studios, Valkyrie Media Partners and SXION 23 are all corporations registered (initially filed) by Griffin D. Vance IV, who was ADV's senior vice president of business and legal affairs.

[22] On October 15, 2009, rival distribution company Funimation posted an online Q&A video panel hosted by events manager Adam Sheehan.

Vision based in Houston, Texas, specializing in publishing anime and tokusatsu videos, as well as other live-action material.

Initially, titles were released to video with the original Japanese language track and English subtitles added.

[25] They eventually started offering their recording services to other companies, so this studio was named Amusement Park Media.

[26] To qualify for the program, the club had to be sponsored by a local high school, college, university, or public library and have at least 10 members.

[26] In July 2008, ADV Films and ARM Corporation transferred the licenses to over 30 different shows into the hands of fellow anime distributor Funimation.

[28] Since then, former ADV titles have since been re-licensed by other companies such as Funimation, Sentai Filmworks, Discotek Media, Universal, Paramount and Nozomi Entertainment.

The division was launched in 2003, with a strong list of titles and an ambitious plan for growth within the United States manga market.

[52] SoftCel Pictures was the branch of the company that specialized in the release of hentai anime titles on VHS and DVD.

[54] ADV started the Happy Carrot branch in 2008 to release hentai anime titles on DVD, replacing SoftCel.

Vision sued ARM Corporation and its parent Sojitz for a breach in a contract made previously.

Vision sued Gainax over their refusal to accept an option payment for the perpetual live-action rights to Neon Genesis Evangelion, including the planned live-action film; ADV charges that by refusing to accept payment, Gainax broke the contract and is asking for the rights and legal fees.

Vision, Sentai Filmworks, John Ledford, and several other associated organizations and individuals for US$8 million, accusing them of breaching a contract.