[2] The aim of the renamed division was "to create, market and retail high quality consumer products which reflect and extend the scope of the ABC’s activities".
ABC Commercial is fully self-financed through its operations and does not receive public funding.
[1] In the financial year 2018–2019, ABC Commercial turned a profit of A$4.4 million, which was invested in content production.
ABC Shops operated over 40 retail shops and 80 centres, an international delivery service on the internet as well as developing and licensing ABC brands and programs, and providing production resource hire to the general public and industry alike.
[10][11] The continued decline of physical product sales as customers moved to digital consumption of content together with global competition in the retail sector led to the closure of the ABC Shop Online.