ALFA is a Myanmar Pop boy band formed by JBJ entertainment in 2019.
The group has been strongly influenced by the Korean wave and popularity of K-pop following myanmar.
"[3][4] The group's members were selected by an entertainment company, JBJ Entertainment, which held open auditions the previous year in Yangon.
[5] Two members, Jay and Adam were contestants in Galaxy Star, a singing competition organized by JBJ in 2017.
[3] ALFA's fan base is dubbed the ALFAVERSE.