Adam N. Joinson (born 1970) is a British author, academic and public speaker within the area of cyberpsychology.
[6] In 2000, Joinson and his team of scientists carried out a groundbreaking study which looked into the psychological consequences of e-mail communication.
When presenting the team's findings at the British Psychological Society's London conference, Joinson stated that the participants "disclosed over four times as much when they communicated over the Internet as when they talked face-to-face".
[7] In an interview with Interattivo in 2008, Joinson stated the findings of a study into the social networking site of Facebook and how the general public used it.
Selected answers from each cluster were then turned into a questionnaire that 241 people completed, and statistical techniques used to identify activities that occurred together.......A number of surprising findings emerged.
[8] In 2010, Joinson spoke with The Daily Telegraph about his belief that social media may have negative effects on privacy and intimacy levels between people.
[9] In 2002, a survey conducted by search engine AltaVista found that 80% of men claimed to be better surfers than their female partners.