Joseph has composed and written songs for many singers including Jonny McGovern, Ari Gold, Lea Lorien, Alex Kassel, and other recording artists and musicians.
Following the establishment of his record label, he released his debut studio album How I Seem to Be, which spawned two singles: "Flow with My Soul" and "You're Mine".
[3] The music video for album's first single "Flow with My Soul" received heavy rotation on MTV's Logo Network.
The group consists of Jonny McGovern, Linda James, Maxi J, Ericka Toure Aviance, and Adam Joseph.
The music video (directed by Francis Legge) received heavy rotation on Logo.
In the same year, Joseph began producing records for Ari Gold, Jason Walker, and Jonny McGovern.
In April 2017, Joseph scored a viral hit with "Linda Evangelista", a remix of RuPaul's Drag Race contestant Aja's sarcastic rant toward fellow contestant Valentina ("You're perfect, you're beautiful, you look like Linda Evangelista, you're a model").