Li Ngaw is generally considered the pioneer of the Chinese story broadcast format.
[1] The term "Airwave novel" was first suggested by director Yam Wu-fa, when he bought the rights to Crime Doesn't Pay in 1949.
The film originally started out as the airwave novel titled Flame of Lust by Li Ngaw.
A number of Hong Kong taxi drivers do tune into the shows regularly, since radio remains to be their main form of entertainment.
The format, however, is considered an older style alternative entertainment to present day internet, television etc.