All You was an American women’s monthly magazine published by Time Inc. and sold at Walmart, Sam's Club and via subscription.

[2] All You focused on value: Each story offered money-saving and/or time-saving tips, and the magazine developed a community of Reality Checkers, thousands of women who contribute ideas and tips that appear on many of All You’s pages.

[3] All You is targeted toward the average female Walmart customer and features models wearing clothing sold within the store.

[4] It also contained stories featuring what the magazine considers "real women" who are diverse in age, appearance, background and culture.

[7] Themed events were held in Walmart stores across the United States where "brand ambassadors" from the magazine act as "personal shoppers" to assist customers shopping for value.