Alpine Pearls

The tourism association claims to support and promote active mobility.

The cooperation’s members fulfill strict quality criteria like town centers with reduced traffic, transfer services, environmentally friendly leisure time facilities, the guarantee of mobility without a car, and ecological minimum standards.

[1] The cooperation emphasizes the importance of sustainable tourism, combining tourist attractions with environmentally friendly active mobility.

[2][3][4] The association encourages tourists to visit less popular places.

The scholar Sarah Seidel said this relieves the burden on the crowded, popular places and allows inhabitants of the less popular places to benefit from those tourists' money.