[2] Palmer served as the Executive Director of Doha Film Institute (DFI), an organisation she set up on behalf of Qatar's Sheikha Al-Mayassa bint Hamad bin Khalifa Al-Thani, as well as running the Doha Tribeca Film Festival (DTFF) from 2009 to 2012.

[4] Palmer resigned from DFI as Executive Director to set up her own company while consulting in multi-media, film, content and entertainment.

[8] While growing up Palmer moved frequently between cities and countries, and completed her undergraduate education at University of Technology, Sydney with a B.A.

[9] Palmer launched her professional journalistic career as a cadet, joining Seven Network Australia where her first producer and reporter role was on the long-running daily news and long format feature program 11am before transitioning to a national producer and reporter in the Sydney bureau at the age of 21.

In 2005, she joined Al Jazeera English as Head of Entertainment [6] and went on to create, produce and direct the flagship international feature programs, The Fabulous Picture Show [12] and the popular cultural travel series, 48, which saw her produce specialist programming from 16 countries, including Syria, Chad, and Bosnia, and was broadcast regularly to millions of global viewers.

[25] Palmer also managed high-level relationships that included industry legends and cultural and educational partnerships like Robert De Niro’s Tribeca Enterprises,[26] Martin Scorsese’s World Cinema Foundation[27] and Mira Nair's Maisha Labs [28] while also working closely with Qatar's government, especially the Ministry of Culture.