The book is part of a not-for-profit project aimed at raising awareness of the importance of critical thinking.

[8] The Omaha World-Herald's review said that "this little book takes a potentially ponderous subject (logical fallacies) and makes it wonderfully entertaining.

"[9] Jenny Bristol reviewed it for the community blog GeekDad, calling it "a great format for teaching kids about logic".

[10] L'Express reviewed the French version of the book, concluding that it is “a short and perfectly organized book that examines and dismantles a score of fallacious arguments … [with] illustrations largely inspired by allegories of Animal Farm by G. Orwell and the work of Lewis Caroll”.

[12] In December 2016, the author announced the follow-on project, titled Bad Choices, describing it as an illustrated guide to algorithmic thinking.