Anders Gronstedt

Anders Gronstedt (born October 6, 1965) is a Swedish-born American author, public speaker and entrepreneur.

[1][2][3] Gronstedt received his MBA from the Stockholm School of Economics and his Ph.D. in journalism and mass communication from the University of Wisconsin-Madison, in 1994.

As president of this firm, he helps global companies like Google, Intuit, GE, United Healthcare, Deloitte, Dell, Avaya, American Eagle Outfitters, Microsoft, Kimberly-Clark, and government clients like the U.S. Department of Transportation and the City of New York improve performance with next-generation digital simulations, gaming, and immersive 3D virtual worlds.

[12] His 2007 Harvard Business Review article chronicles how companies like EMC and IBM use podcasting to train employees.

[13] Gronstedt has written three ATD Infoline monograms: Gronstedt wrote two chapters in The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition,[17] and one chapter in Karl Kapp's The Gamification of Learning and Instruction Fieldbook: Ideas into Practice.