[4] If a demanded payment is not made, the groom's family might harass or even kill the bride, often by setting her clothing on fire.

[7] According to Ram Bhamidi, senior vice president of Shaadi.com, the Facebook game was developed to raise awareness of the issue.

[8] The landing page of the game shows an eight-armed woman, clad in red and resembling the powerful female Hindu goddess Durga.

"[10] The game involves throwing various common household items like frying pans, rolling pins, broomsticks, and stiletto heels.

[14] The game was originally meant to be played on Facebook, but Shaadi.com announced its intentions of bringing it out on other platforms citing its success.