Aoife McArdle (/ˈiːfə/ EE-fa)[1] is an Irish director, writer, and cinematographer working across film, television drama, music videos and commercials.
She studied English Literature at Trinity College, Dublin where, alongside creative writing, she developed an interest in photography and cinematography, shooting and editing films on Super 8 and Mini DV.
[6][7] In 2015, she was approached by Jefferson Hack from Dazed magazine to write and direct a short film to accompany U2's track "Every Breaking Wave."
The film received praise from Spike Jonze and Alejandro González Iñárritu and was nominated for four UK Music Video awards.
[15][16] McArdle's visual style is characterised by distinctive locations, long, choreographed tracking and crane shots and low-key lighting.