Apparat, Inc.

Apparat, Inc., was an American software developer, peripheral manufacturer, mail order company, and retailer active from 1978 to 1988 and primarily based in Denver, Colorado.

[2] Lauletta was also a founding member of the Denver 6502 Group, a very early computer club dedicated to systems running MOS Technology's 6502 processor (unlike the TRS-80, which was based on Zilog's Z80).

[4] Apparat eventually became a value-added reseller of entire TRS-80 systems, outfitting them with enhanced Tandon floppy disk drives and more RAM.

[5]: 398  After two years of semi-public beta testing, the operating system was formally released as NewDos/80 in 1980, the name christened by Dick Miller, Apparat's East Coast distributor.

"[11]: 19 Tandy were displeased with the popularity of NewDos/80, perceiving the software as infringing their copyrights to TRSDOS, and lodged cease and desist letters at Apparat's front desk.

[15]: 107  The company resold entire IBM PCs and peripherals for the system through their mail-order catalog and introducing their own bespoke hard disk drive product for the PC in 1983.

[1][15]: 103  Apparat's Hard Disk Subsystem received high marks in the technology press of the time and was featured on the front cover of PC Magazine in 1984.

1981 catalog of products by Apparat, Inc.