This platform guides users through the process to create, edit and publish apps that are customized by choosing background colors and fonts, as well as add photos and videos from personal libraries or the tool's clip art library.
[1] As of June, 2012 Appsbar reported that more than 125,000 people had used its product, and its apps have been downloaded more than 12 million times.
[2] Appsbar was introduced as a tool that gives anyone from the tech expert to a beginner an outlet to build relatively professional, customized apps.
Through its HTML5 Web application, Appsbar supports app designs for use on BlackBerry or Windows devices as well as Facebook.
For example, appsbar is the first app builder to offer an "event notifier" function that delivers real-time or scheduled notifications to app users, and a menu feature that allows the end user to catalog products or services – tools for friends and businesses and their customers to have two-way communication.