Art Instruction Schools
School, because of the familiar "Talent Test" advertising campaigns seen in magazine ads, matchbook covers with Spunky the Donkey, TV commercials and online promotions with the "Draw Me!"
[1][4][5] As the company grew in popularity, it added instruction in cartooning, color, comics, composition, perspective and graphic design.
After World War II, Schulz worked on Catholic comic magazines and then signed on as an instructor with Art Instruction, Inc.
[8] Several of the Peanuts characters, including Charlie Brown, Linus, Frieda and "the little red-haired girl" were based on Schulz' co-workers and friends at Art Instruction.
"[9] Other famed alumni include the illustrator John Clymer, comic strip artist Morrie Turner (Wee Pals) and Pulitzer Prize-winning editorial cartoonist Steve Benson.
When the company received "Draw me" submissions, these were turned over to salesmen who drove from one town to another, often arriving at a home unannounced and launching into a sales pitch.
In 1957–60, students received these 26 books by Wilwerding and others: Practical Lettering, Animal Drawing, Children and Animal Portraiture, Advertising Layout, Landscape & Seascape in Oil, Still life Techniques, Composition, Outline Drawing, Perspective, Wash and Beginning Color, Color Harmony, Portrait painting in Oil, Still Life in Oil, Painting Techniques, Commercial Art Techniques, Decorative Design, Advertising Illustration, Basic Figure Drawing, Fashion Illustration, Magazine Illustrating, Reproduction Processes, General Illustrating, Ink Drawing, Proportions and Shading, The Human Figure and The Technique of J. Clymer.
